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Cashback Solution
A personalized and automated cashback program valid on bank card spending in-stores, online and via vouchers.
banking cashback in France
points of sale enrolled
membership cardholders
Benefits
The purpose of a cashback program linked to bank cards (CLO) is to set up a win-win partnership for all parties :
For banks
For customers
For merchants
A self-funded marketing program that engages retail and business customers and generates new revenue.
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A personalized and automated cashback loyalty program linked to purchases made by bank card at partner merchants.
The cashback offers are available in-stores, online and via vouchers.
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A « Drive-to-Store » marketing solution that allows contextualized offers to be pushed towards a highly targeted audience, with campaign performances monitoring, plus a broader access to Market Intelligence.
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%
of French people use their bank card on a daily basis
%
of French people would like their bank card to have a loyalty program
%
want to receive cashback when spending in-store and online
Yougov study for American Express – January 2021
%
%
%
of French people use their bank card on a daily basis
of French people would like their bank card to have a loyalty program
want to receive cashback when spending in-store and online
Yougov study for American Express – January 2021
How does it work ?
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Step 1
Members have access to a gallery of offers valid in-stores, online and on vouchers.
Step 2
They pay with their bank card or voucher at the program’s partner merchant.
Step 3
Members receive cashback automatically on their account, effortlessly.
How does it work ?
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Step 1
Members have access to a gallery of offers valid in-store, online and on vouchers.
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Step 2
They pay with their bank card or voucher at the program’s partern merchant.
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Step 3
Members receive cashback automatically on their account, effortlessly.
Comment ça marche ?
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Step 1
Members have access to a gallery of offers valid in-store, online or via vouchers.
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Step 2
They pay with their bank card or voucher at the program’s partern merchant.
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Step 3
Members receive cashback automatically on their account, effortlessly.
Customer Stories
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« The performance of CDLK’s CLO Platform allows us to keep up with our current membership base of several million cardholders who can access thousands of cashback offers daily. »
Caroline Arnould,
LCL CityStore Development Director
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« To remain competitive in this dynamic market, we must constantly innovate to differenciate ourselves. And the contribution of a start-up like CDLK in this area of innovation is extremely valuable to us. »
SERGE HOVHANESSIAN,
Head of Banking Services
Loyalty program for retail customers
Use case : offer a cashback program associated with a bank card.